ENHANCED CUSTOMER ENGAGEMENT GOES THROUGH THE ROOF WITH PANTHER NAILS
Never forget a customer, Never let a customer forget you
1.COMPANY DETAILS
An Indo American venture providing widest range of adhesives, grouts, waterproofing, stone care products and wall putty was wishing to enter Indian market. It needed some solid and innovative solution to capture the Indian market.
2.PROBLEM STATEMENT
- New to Market
- Visioning Mass Customer network
- Expecting Demand Surge
- Acute necessity Market penetration
3.APPROACH
After entire comprehension of the case; We suggested Coupon code module of loyalty programs. It was beneficial for growing at grass root level and thereby increasing the customer base. On similar lines enhanced engagement was also delivered.
Customer referral
Our referral system succeeded in associating one customer to another there by aiding escalating the overall numbers.
Our Solutions
1.Payment
We were able to deliver various payment options Paytm, bank, gift vouchers and even physical gifts with ease despite of large volume of active customers.
2.Engagement
A network of relevant categories was formed which sturdy customer base. Our cascading point program which means scanning done by one specific category but benefit cascaded to every another category connected proved be such effortless experience.
3.Dealer inventory
Management and record of the accurate dealer inventory with our impeccable platform was yet another profit.
STATISTICS
| Metric | Value |
|---|---|
| Influencers added per year | 3 Lacs |
| Influencers added per day | 1000 |
| Influencers added per month | 25000 |
4.Counter Staff program
We suggested incentivizing counter staff as they are the first to interact with target customers and change their buying decision. This initiative added significantly to the predefined objectives.
5.Field tracking
A single app with integrated features to manage HRMS requests, CRM, loyalty, customer complaints proved a boon to the sales employees as they got everything under one roof.
6.Power BI reports
Ready information about sales, daily region-wise onboarding by our pioneering micro innovation query response system enabled them to get ready analytics required to formulate business strategy.
7.Customer Support
Our robust and prompt customer support was able to handle the massive customer base of our clients which made them hassle-free. Helping in their native language has created reliability among the customers.
Results
Business growth year on year
Disbursement
annually
Beneficiaries
within 4 years
(All the numbers are generated from the system and are true as of 01 Jan 2023)
